TORONTO, ON – 

The iconic Canadian band that you can’t Google at work are in for a big honour and a significant name change.

With the light of an upcoming induction into the Canadian Music Hall of Fame shining brightly on the quirky Canucks, combined with recent movements taking aim at anyone and anything objectifying women, the Barenaked Ladies have to modernize their famous moniker.

“We’ve really benefited over the years from all the hype and gags surrounding the original name,” Barenaked Ladies co-founder Ed Robertson told the fictional C.I.P.P. TV’s host of Saturday Night Videos, Vivica Rhianna Meeches.  “I guess its time to bow to the pressure of political correctness and adopt a new, less offensive name.”

The band that created hits like, “If I Had a $1,000,000” “Pinch Me” and “One Week” has a reputation of being insensitive to the anti-fur movement, disrespectful of human remains, and tricking people into singing “underwear”, while maintaining an air of cheekiness and immaturity in their song writing and performances.

“The band formerly known as BNL or Barenaked Ladies can no longer reap the benefit associated with the objectification of female nudity,” spokesperson for a group promoting the removal of all sexual innuendo and exploitation of terms associated with women and girls, Sheila Snaith offered.  “While we commend them for taking this step we won’t stop pressuring all those who offend the sensibilities and rights of women and girls everywhere who wish to live in a world void of this kind of insensitivity.”

The band worked with the group to come up with a replacement handle.  Some of the names considered included Barenaked Men, Nude Persons, and Bucknaked Humans were not suitable because they still held a gender specific association.

The name Bare-Skinned Society emerged the winner from a shortlist of terms including Nicely Nude Folks, Funky Naked Bodies, Very Nude Peoples, Kinky Uncovered Clan, Publically Peeled Populace, and Birthday Suit Inhabitants.

Band members are excited about the change and the future of the band.  “We will use the induction to launch the new name, Bare-Skinned Society, to our fans,” Robertson said.  “We also like how we can now use the initials BS to replace BNL.  Fans will now be able to search our name on any computer fearless of what might pop up.”

Fan’s reaction to the name change has been largely understanding and positive.

“I’m okay with it,” BS fan, Kevin Stokes said.  “The old fans will know who they are and younger people basically don’t care.  I’d join the Bare-Skinned Society anytime they are in town.”

“Not being a lady I like the name change,” BS fan Randy Evans said.  “Bare-Skinned Society is much more inclusive and as a man I like that a lot.  Before it was kind of weird to watch dudes on stage called Barenaked Ladies.  It made me uncomfortable.”

Other fans indicated their preference for the name-change as being much clearer and less deceptive.

“In the nineties my buddy invited me to go see the Barenaked Ladies in concert,” Derek Miller explained.  “I was pretty excited to go and was expecting quite a show but then a bunch of dudes came out fully clothed.  I eventually became a fan but I still remember the disappointment of that night.”

The band will be inducted into the Canadian Music Hall of Fame at the March 25 Juno Awards in Vancouver and will be joined by former band mate, Steven Page, sparking fans to hope for a special reunion performance.

A full world tour will launch this summer to support the new name and fans will be able to order tickets and merchandise for the Bare-Skinned Society early next month.

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Photo Credit – Bobnjeff